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Prof. Dr Ahasanul Haque


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  1. Haque, A. K. M. Ahasanul and Azam, S.M Ferdous and Chowdhury, Naila Anwar (2019) Factors affecting purchase behaviour of Shariah compliant hotels: a study from Muslim consumers’ perspective. International Journal of Islamic Marketing and Branding, 4 (2). pp. 104-123. ISSN 2055-0944 E-ISSN 2055-0952
  2. Abdullah, Kalthom and Haque, A. K. M. Ahasanul and Ahmed, Faruk (2019) Contemporary Management and Science Issues in the Halal Industry. In: Contemporary Management and Science Issues in the Halal Industry. Springer Nature Singapore Pte Ltd., pp. 112-121.
  3. Haque, A. K. M. Ahasanul and Samad, K. Abdus and Singh, Pushkar Narayan (2019) Food related life style. SHANLAX PUBLICATIONS, India. ISBN 978-93-89146-24-0
  4. Samad, K. Abdus and Jasim, K. Mohammed and Haque, A. K. M. Ahasanul (2019) Total Quality: The Beginner's Guide. SHANLAX PUBLICATIONS, India. ISBN 978-93-88398-44-2
  5. Samad, K. Abus and Haque, A. K. M. Ahasanul and Jainullabdeen, A. (2019) Missionary Selling. SHANLAX PUBLICATIONS, India. ISBN 978-93-88398-91-6
  6. Amarasena, T. S. M. and Ajward, A. R. and Haque, A. K. M. Ahasanul (2015) The impact of work autonomy on job satisfaction of academic staff: an empirical examination of government universities in Sri Lanka. International Journal of Recent Advances in Organizational Behaviour and Decision Sciences, 1 (4). pp. 575-586. E-ISSN 2311-3197
  7. Haque, A. K. M. Ahasanul and Chowdhury, Naila Anwar and Yasmin, Farzana and Tarofder, Arun Kumar (2019) Muslim consumers’ purchase behavior towards shariah compliant hotels in Malaysia. Vidyodaya Journal of Management, 5 (1). pp. 121-138. E-ISSN 2448-9344
  8. Chowdhury, Naila Anwar and Haque, A. K. M. Ahasanul and Maulan, Suharni (2019) Does the retail hypermarket satisfy customers? market assessment in Malaysia. Journal of International Business and Management, 2 (3). pp. 1-12. ISSN 2616-5163 E-ISSN 2616-4655
  9. Haque, A. K. M. Ahasanul and Kabir, SMH and Abdullah, Kalthom and Rahman, Mohammad Moshiur and Tarofder, Arun Kumar (2019) Competencies analysis for future employees to optimize organizational performance. The International Journal Of Business & Management, 7 (10). pp. 204-213. E-ISSN 2321–8916
  10. Tarofder, Arun Kumar and Sultana, Umme Salma and Md Yusoff, Siti Khalidah and Sherief, Sultan Rehman and Haque, A. K. M. Ahasanul (2019) Adoption of instant messenger: an empirical investigation. Journal of Reviews on Global Economics, 8. pp. 1024-1034. E-ISSN 1929-7092/19
  11. Lee, Kwee-Fah and Haque, A. K. M. Ahasanul and Maulan, Suharni and Abdullah, Kalthom and Tarofder, Arun Kumar (2019) Risk reduction in online flight reservation: the role of information search. Journal of Reviews on Global Economics, 8. pp. 886-899. E-ISSN 1929-7092/19
  12. Momen, Md. Abdul and Sultana, Seyama and Haque, A. K. M. Ahasanul (2019) Web-based marketing communication to develop brand image and brand equity of higher educational institutions: a structural equation modelling approach. GLOBAL KNOWLEDGE MEMORY AND COMMUNICATION. pp. 1-19. ISSN 2514-9342 E-ISSN 2514-9350 (In Press)
  13. Tarofder, Arun Kumar and Jawabri, Adnan and Haque, Ahasanul and Sherief, Sultan Rehman (2019) Validating Technology-Organization Environment (TOE) framework in web 2.0 adoption in supply chain management. Industrial Engineering & Management Systems, 18 (3). pp. 482-494. ISSN 2234-6473 E-ISSN 2234-6473
  14. Al-Mamun, Abdullah and Haque, A. K. M. Ahasanul and Jan, Muhammad Tahir (2019) Measuring perceptions of Muslim consumers toward income tax rebate over zakat on income in Malaysia. Journal of Islamic Marketing. pp. 1-16. ISSN 1759-0833 (In Press)
  15. Lim, Ka Bian and Haque, A. K. M. Ahasanul and Wok, Saodah and Tarofder, Arun Kumar (2019) The effect of customer satisfaction on customer loyalty in the motor industry. Opcion, 35 (Special issue 21). pp. 947-963. ISSN 1012-1587 E-ISSN 2477-9385
  16. Tarofder, Arun Kumar and Jawabri, Adnan and Haque, A. K. M. Ahasanul and Azam, S. M. Ferdous and Sherief, Sultan Rehman (2019) Competitive advantages through IT-enabled Supply Chain Management (SCM) context. Polish Journal of Management Studies, 19 (1). pp. 464-474. ISSN 2081-7452
  17. Haque, A. K. M. Ahasanul and Kabir, Sardar Md Humayun and Tarofder, Arun Kumar and Anwar, Naila and Yasmin, Farzana and Maziz, Nazmul Hasan (2019) Pharmaceutical marketing ethics in healthcare quality for patient satisfaction: an Islamic approach. International Journal of Pharmaceutical Research, 11 (1). pp. 1688-1697. ISSN 0975-2366
  18. Haque, Ahasanul and Jahan, Irfath and Chowdhury, Naila Anwar and Rahman, Mahbubur (2019) Commodity and financial market trends and the growth of bank assets: the case of equity-based banking. Journal of International Business and Management (JIBM), 2 (4). pp. 1-12. ISSN 2616-5163 E-ISSN 2616-4655
  19. Hashim, Nurhazirah and Haque, Ahasanul and Ahmed, Khaliq (2017) The guests’ behavioral intention at eco-resorts in Malaysia. IIUM Press, International Islamic University Malaysia, Kuala Lumpur, Malaysia. ISBN 978-967-418-524-4
  20. Bian, Lim Ka and Haque, Ahasanul and Wok, Saodah (2017) The mediating role of customer satisfaction towards customer loyalty in the Motor Takaful industry in Malaysia. IIUM Press, International Islamic University Malaysia, Kuala Lumpur, Malaysia. ISBN 978-967-418-525-1

Most Viewed Items

Item titleViews
1Islamic banking in Malaysia: a study of attitudinal differences of Malaysian customers3894
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4Is Bangladeshi RMG sector fit in the global apparel business? analyses the supply chain management2130
5What makes tourists satisfied? an empirical study on Malaysian Islamic tourist destination1988
6Study on consumer perception towards online ticketing in Malaysia 1890
7Lead time management in the garment sector of Bangladesh: an avenues for survival and growth 1801
8Factors influencing employee performance in the organization: an exploratory study of private organization in Bangladesh 1746
9Factors affecting job satisfaction of female employees of private commercial banks in Bangladesh: an empirical investigation1644
10Corporate image of Islamic banks in Malaysia: an institutional theory approach1641
11Exploring critical factors influencing tourists’ perception in selection of destination: structural equation modelling approach on Bangladeshi market1606
12Customer satisfaction mobile phone services: an empirical study on Grameen Phone (GP) and Banglalink (BL) in Bangladesh1570
13Issues of consumerism in Bangladesh: present status and challenges1520
14The impact of customer perceived service quality on customer satisfaction for private health centre in Malaysia: a structural equation modeling approach1516
15Shariah observation advertising practices of Bank Muamalat in Malaysia1513
16Effectiveness of facebook towards online brand awareness : a study on Malaysian facebook users perspective1483
17Religiosity, ethnocentrism end corporate image towards the perception of young muslim consumers: structural equation modelling approach1483
18Choice criteria for mobile telecom operator: empirical investigation among Malaysian customers1479
19Factors influencing of tourist loyalty: a study on tourist destinations in Malaysia1466
20Exploring influencing factors for the selection of mobile phone service providers: A structural equational modeling (SEM) approach on Malaysian consumers1460
21An exploratory study on Malaysian consumer’s purchase intention: brand, quality and price perspective1458
22Purchasing behavior for pirated products: a structural equation modeling approach on Bangladeshi consumers1444
23Factors influencing consumer ethical decision making of purchasing pirated software: structural equation modelling on Malaysian consumer 1433
24Online brand awareness: determining the relative importance of Facebook and other strategies among the Malaysian consumers1428
25An analysis of the labour market and its policy of Bangladesh1416
26Environmental and social performance disclosure and shareholders’ wealth- a perspective from Malaysian companies 1391
27Critical factors for diffusion of web technologies for supply chain management functions: Malaysian perspective1369
28An exploratory study on the effect of morality, encouragement of good deeds and truthfulness appeal towards advertising practices by the restaurants in Dhaka City1358
29Factors affecting Consumers Satisfaction towards Advertising Media: A Comparative Study between Traditional Advertising and Online Advertising in Malaysia 1355
30Exploring critical factors choice of piracy products: an empirical investigation on Malaysian customers’1345