Dr Al Amirul Eimer Ramdzan Ali

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1. Wan Ab Rahman, Wan Ahmad Azri and Ramdzan Ali, Al Amirul Eimer and Abdullah, Nur Nabilah and Nazir, Faridah and Mohd Basari, Shahrul Nizam (2026) Social media marketing and consumer buying behaviour in Malaysian coffee franchises: the roles of trust, interaction, and entertainment. Selangor Business Review, 11 (1). pp. 106-127. E-ISSN 2716-5876
2. Emaliana, Ive and Lintangsari, Alies Poetri and Sujannah, Wahyu Diny and Kusumawardani, Irene Nany and Ramdzan Ali, Al Amirul Eimer and Alhad, Muhammad Afif (2025) Academic well-being amongst university students: the rolesof mindfulness and epistemic beliefs on psychologicalwell-being. INTERNATIONAL JOURNAL OF ADOLESCENCE AND YOUTH, 30 (1). pp. 1-19.
3. Ramdzan Ali, Al Amirul Eimer and Rashid, Aly Nasihah and Abdullah, Nur Nabilah and Mohd Basari, Shahrul Nizam (2026) Social media innovation driving behavioural intention in Malaysia's corporate sector. Quantum Journal of Social Sciences and Humanities, 7 (2). pp. 763-776. E-ISSN 2716-6481
4. Haris Fadzilah, Asmaul Husna and Ahmed, Areej and Ramdzan Ali, Al Amirul Eimer and hassan, mohammad mujaheed and Ramli, Mohd Safwan (2025) Driving sustainable consumption: the role of green innovation, creativity and media in shaping consumers’ purchase intentions in Malaysia. Discover Sustainability, 6 (1334). pp. 1-28.
5. Ramdzan Ali, Al Amirul Eimer and Saimon, Aminnudin (2025) Cabaran komunikasi strategik dalam era Madani. In: Madani: aspirasi, realiti dan potensi. Abad Sinergi Sdn. Bhd., Selangor, Malaysia, pp. 131-147. ISBN 978- 67-5473-61-6
6. Chan, Tak Jie and Haris Fadzilah, Asmaul Husna and Ramli, Mohd Safwan and Ramdzan Ali, Al Amirul Eimer (2025) Perceived Circular Economy as a Mediator between Green Advertising and Circular Buying Behaviour of Green Products. COMPENDIUM by paperASIA.
7. Ramdzan Ali, Al Amirul Eimer and Abdul Munir, Fatin Nurain and Syed Abdul Basek, Syed Mohd Amirul and Abdullah, Nur Nabilah and Mohd Basari, Shahrul Nizam (2025) How Does the Marketing Mix Influence Green Purchase Intention Among Personal Care and Cosmetics Customers. INTERNATIONAL JOURNAL OF RESEARCH AND INNOVATION IN SOCIAL SCIENCE (IJRISS).
8. Jalumin, Aiman Hakim and Ramdzan Ali, Al Amirul Eimer and Ramli, Mohd Safwan and Abdullah, Nur Nabilah and Mohd Basari, Shahrul Nizam (2024) How Do Online Review Characteristics Influence Persuasion Effectiveness among E-Commerce Consumers? International Journal of Academic Research in Business and Social Sciences.
9. Ramdzan Ali, Al Amirul Eimer (2023) A journey of discovering our true potential. In: Agents of Change Towards Sustainability (ACTS). Sejahtera Centre for Sustainability and Humanity, Kuala Lumpur, Malaysia, pp. 238-264. ISBN 978-967-19408-3-9
10. Haris Fadzilah, Asmaul Husna and Anak Roger, Jessie Paige and Ismail, Mohammad Naim and Hassan, Muhammad Mujaheed and Chan, Tak Jie and Abu Bakar, Nur Fardilla Nadia and Ramdzan Ali, Al Amirul Eimer (2024) Click, shop, slay: analyzing the influence of digital marketing on youth's fashion brands in Malaysia. Educational Administration: Theory and Practice, 30 (5). pp. 2751-2774. ISSN 1300-4832 E-ISSN 2148-2403
11. Ramdzan Ali, Al Amirul Eimer and Haris Fadzilah, Asmaul Husna and Salam, Syahrul Nizam and Mohd Anim, Nur Aqilah Hazirah and Jamil, Muhammad Fairuz and Mursidi, Amalina and Ramli, Mohd Safwan (2024) Investigating the moderating effect of social media on the relationship between brand architecture and brand love among telecommunication service provider users. Journal of Chemical Health RIsk.
12. Salam, Syahrul Nizam and Haris Fadzilah, Asmaul Husna and Mursidi, Amalina and Ramdzan Ali, Al Amirul Eimer and Jamilm, Muhammad Fairuz and Mohd Anim, Nur Aqilah Hazirah and Tak, Jie Chan (2024) The Influence of Economic Literacy and Student Attitude on the Self-Concept Achievement of Business Students. TELEMATIQUE.
13. Ramdzan Ali, Al Amirul Eimer and Lokman, Ainur Maisarah and Ramli, Mohd Safwan and Abdullah, Nur Nabilah and Ahmad Fadzil, Ahmad Syahmi (2024) TikTok as digital communication: empowering Malaysian users to enhance English public speaking skills. International Journal of Academic Research in Business and Social Sciences, 14 (1). pp. 2478-2489. E-ISSN 2222-6990
14. Ayob, Nur Hidayah and Md Juperi, Nurul Zahidah and Ramli, Mohd Safwan and Mohamad Razali, Nur Hanisah and Ramdzan Ali, Al Amirul Eimer (2023) The influences between e-service quality toward positive and opposition brand referral in Malaysia. International Journal of Academic Research in Business and Social Sciences, 13 (11). pp. 1-12. ISSN 2222-6990
15. Ramdzan Ali, Al Amirul Eimer and Othman, Abdul Kadir and Ahmad Fadzil, Ahmad Syahmi and Abdullah, Nur Nabilah and Suib, Fatin Husna (2023) Enhancing social sustainability via branding strategies among personal care and cosmetics customers: the moderating role of brand visibility. Information Management and Business Review, 15 (4). pp. 306-315. ISSN 2220-3796
16. Ahmad Fadzil, Ahmad Syahmi and Ramdzan Ali, Al Amirul Eimer and Ahmad Zaki, Nur Ain Syazmeen and Shaari, Nur Fatihah and Zainoddin, Amir Imran and Muhammad Majid, Muhammad Majid (2023) Hold your horses! understanding the relationship between strategic change and job burnout among lecturers in Malaysian higher education institutions. International Journal of Accounting, Finance and Business (IJAFB), 8 (50). pp. 185-193. E-ISSN 0128-1844
17. Abdul Razak, Madihah and Ramdzan Ali, Al Amirul Eimer (2023) The impact of communication mediators on self-objectification among Malaysians. Journal of Arts and Social Sciences, 6 (1). pp. 73-82. E-ISSN 2590-4361
18. Sawari, Siti Salwa and Ramdzan Ali, Al Amirul Eimer (2021) A CONCEPTUAL PAPER OF SPIRITUAL TOURISM MODEL (ISToM). Proceedings of the Global Tourism Conference 2021.
19. Ridzuan, Abdul Rahim and Shaari, Mohd Shahidan and Eimer, Al Amirul and Jaaffar, Abdul Rahman (2021) Malaysia's Foreign Economic Policy and Trade Performance. In: Modelling Economic Growth in Contemporary Malaysia: Entrepreneurship and Global Economic Growth. Emerald Publishing Limited. ISBN 9781800438071
20. Senin, Muhammad Adam and Halim, Harliana and Ramdzan Ali, Al Amirul Eimer (2021) Online writing task for young learners during MCO: pupils and parents responses. Annals of the Romanian Society for Cell Biology.

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