Mhd. Sarif, Suhaimi and Hidayatullah, Rakhmad Agung and Firmansah, Yayan (2026) An enterprise with Ta’abbudi (Total Devotion to Allah) at Commanditaire Vennootschap Agung Grafika. IIUM Journal of Case Studies in Management, 17 (3). pp. 83-106. ISSN 2810-2327 E-ISSN 2710-7175
|
PDF
- Published Version
Download (1MB) | Preview |
|
|
PDF
- Supplemental Material
Download (349kB) | Preview |
Abstract
This teaching case presents the strategic journey of CV Agung Grafika, a medium-sized Indonesian enterprise in printing, publishing, and creative solutions, through the lens of ta'abbudi (total devotion to Allah) as the organisation's highest purpose. Rather than treating business as merely a commercial activity, the case positions enterprise as an act of continuous worship ('ibadah), where strategic decisions are directed towards attaining the pleasure of Allah (mardhatillah). Amid the post-pandemic recovery, digital disruption, and changing customer expectations, the organisation contemplates its transition to a knowledge-based, digitally integrated enterprise. Using organisational narratives, financial information, management deliberations, expert consultations, and dialogues with Islamic scholars and Pondok Kyai, the case demonstrates how leaders navigate uncertainty while remaining anchored in ta'abbudi. Organisational excellence is viewed not only through financial performance but also through amanah (trust), ihsan (excellence), shura (consultation), hikmah (wisdom), tawakkul (reliance upon Allah), and maslahah (public benefit). By 2026, management must choose between preserving its traditional printing business, transforming into a digital publishing enterprise, or becoming an integrated knowledge solutions provider. The case concludes with an open-ended strategic dilemma, inviting students to evaluate these alternatives by integrating strategic management, financial analysis, ethical reasoning, and an Islamic worldview, recognising that business decisions are ultimately acts of worship and accountable stewardship before Allah.
| Item Type: | Article (Journal) |
|---|---|
| Uncontrolled Keywords: | Ta’abudi (total devotion); Digital Transformation; Knowledge Management; Organisational Renewal; Islamic Strategic Leadership |
| Subjects: | BPH Islamic Economics > BPH830.3 Social systems. Urban groups. Cities and towns. Sustainable urban development BPL Islamic education > BPL27 Aims and objectives of education. Sustainable education H Social Sciences > HF Commerce > HF5001 Business. Business Administration > HF5387 Business ethics |
| Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): | Kulliyyah of Economics and Management Sciences > Department of Business Administration |
| Depositing User: | Dr Suhaimi Mhd Sarif |
| Date Deposited: | 16 Aug 2026 22:11 |
| Last Update: | 16 Aug 2026 22:11 |
| Queue Number: | 2026-08-Q4755 |
| URI: | http://irep.iium.edu.my/id/eprint/130807 |
Actions (login required)
 |
View Item |