Dr. Nur Shuhadah Mohd
Assistant Professor
Department of Tourism
Kulliyyah of Languages and Management, IIUM
tourist studies, tourist psychology, tourism planning, urban planning
Nur Shuhadah Mohd is an academician in the area of tourism planning. She is currently an assistant professor in Department of Tourism, Kulliyyah of Languages and Management, International Islamic University Muar Campus. She obtained her PhD in Urban and Regional Planning with specialisation in tourism planning in 2020 and MSc. Tourism Planning in 2016 from Universiti Teknologi Malaysia, She received her first degree of Bachelor of Urban and Regional Planning (hons.) from International Islamic University Malaysia. Her research interest involves tourist studies, tourist experience and psychology, ICT in tourism, computer-mediated experience, and touriam planning.
1) Ph.D in Urban and Regional Planning, UTM
2) Master of Science (Tourism Planning), UTM
3) Bachelor of Urban and Regional Planning (Hons), IIUM
Latest Additions
- Azhar, Anis Syuhada and Mohd, Nur Shuhadah and Mohamad, Mohamad Amiruddin and Md Sawari, Siti Salwa and Najimudin, Muhammad Fadhlullah (2024) Unveiling revisit intentions: exploring factors impacting Singaporean tourists in halal food restaurants. In: Solving Halal Industry Issues Through Research in Halal Sciences. Springer Nature Singapore Pte Ltd., Gateway East, Singapore, pp. 87-105. ISBN 978-981-97-3842-7
- Mohd Sabri, Wardina Hani and Mohd, Nur Shuhadah and Abd Rahman, Nur Hidayah and Kamarudin, Lina Munirah and Shahidan, Athifah Najwani (2024) Determining Technology Readiness in Adopting Social Media Marketing Among Asnaf Entrepreneurs in Rural Destination Kuala Perlis. In: INTERNATIONAL CONFERENCE ON LANGUAGE, EDUCATION AND TOURISM 2023, 7 AUGUST 2023, KLM IIUM PAGOH.
- Mohamed Izwanee, Nur Izzah Yasmin and Mohd, Nur Shuhadah and Abd Rahman, Nur Hidayah and Kamarudin, Lina Munirah and Shahidan, Athifah Najwani (2024) Technological-Organisational-Environmental Factor Of Adopting Social Media Marketing Among Asnaf Entrepreneurs At Kuala Perlis Rural Tourism Destination. In: International Conference of Languages, Education and Tourism 2023, 07-09 August 2023, KLM, IIUM, Edu Hub Pagoh, Pagoh, Johor.
- Dan, Nurzafirah and Shimizu, Tetsuo and Mohd, Nur Shuhadah (2024) Charting New Horizons in Family Tourism Entrepreneurship and Sustainability: Women in Business Succession. In: The AI Revolution: Driving Business Innovation and Research. Springer Nature Switzerland AG, Cham, Switzerland, pp. 145-157. ISBN 978-3-031-54382-1
- Mohd, Nur Shuhadah and Najimudin, Muhammad Fadhlullah (2024) The influence of perceived information quality on travel satisfaction in Kuala Lumpur: a perspective of generational difference. In: Technology-Driven Business Innovation: Unleashing the Digital Advantage. Springer Nature Switzerland AG, Cham, Switzerland, pp. 387-400. ISBN 978-3-031-51996-3
- Mohd, Nur Shuhadah (2023) Does the smartphone determine Muslim travel experience. In: Al-Basirah: An Insight into Halal Business and Lifestyle. Al-Basirah . Revon Media Sdn. Bhd., Petaling Jaya, Selangor, pp. 184-187. ISBN 978-629-97445-2-8
- Mohd, Nur Shuhadah and Abdul Aziz, Maimunah and Ismail, Hairul Nizam (2022) Iskandar.my: framework of mobile augmented reality travel app. In: Technology Application in Aviation, Tourism and Hospitality. Springer Nature, Singapore, pp. 113-127. ISBN 978-981-19-6618-7
- Mohd Kamaruzaman, Nur Amalin and Md Sawari, Siti Salwa and Mohd, Nur Shuhadah and Wirakusuma, Reiza Miftah (2022) Tourists Experience on Islamic Architecture and its Influence on Destination Loyalty. In: The Emerging Trends of Tourism and Travel in Malaysia. Kulliyyah of Languages and Managements, Muar, Johor, pp. 74-94.
- Mohamad Thani, Najiah Suhaila and Mohd, Nur Shuhadah and Abu Hasan, Nurul Nadirah (2022) Muslim-Friendly Hotel in Malaysia: Examining Muslim Tourists' Satisfaction. In: Research Themes for Islamic Tourism. KLM Press, pp. 45-57. ISBN ISBN 978-967-2771-06-7
- Mohd, Nur Shuhadah and Ismail, Hairul Nizam (2021) Tourists responses to the use of mobile augmented reality for travel. In: The Global Tourism Conference, 7-9 September 2021, Online.
- Mohd, Nur Shuhadah and Ismail, Hairul Nizam (2021) Tourism interpretation: an overview of its influence and research trend. In: 4th International Conference of Languages, Education and Tourism 2021, 28-30 July 2021, ONLINE.
- Azeman, Ainnin Sofea and Ismail, Sara Nabila and Mohamad, Mohamad Amiruddin and Mohamad, Norhaya Hanum and Mohd, Nur Shuhadah (2021) Consumer food waste intention in Klang Valley: a review and analysis. International Journal of Academic Research in Business and Social Sciences, 11 (16). pp. 118-129. ISSN 2222-6990
- Mohd, Nur Shuhadah and Ismail, Hairul Nizam and Isa, Norliza and Syed Jaafar, Syed Muhammad Rafy (2018) Virtual connectivity in mediating millennials destination emotional experience. In: International Graduate Conference of Engineering, Science and Humanities, 13 - 15 August 2018, Johor Bahru.
- Mohd, Nur Shuhadah and Ismail, Hairul Nizam and Isa, Norliza and Syed Jaafar, Syed Muhammad Rafy (2019) Millennial tourist emotional experience in technological engagement at destination. International Journal of Built Environment & Sustainability, 6 (1-2 (Special Issue)). pp. 129-135. E-ISSN 2289–8948
- Mohd, Nur Shuhadah and Ismail, Hairul Nizam and Abdul Halim, Norhazliza (2015) Mobile Augmented Reality: A Tool for Effective Tourism Interpretation in Enhancing Tourist Experience at Urban Tourism Destination. International Journal of Built Environment & Sustainability, 2 (3). pp. 237-244. E-ISSN 2289–8948
- Mohd, Nur Shuhadah and Ismail, Hairul Nizam and Syed Jaafar, Syed Muhammad Rafy and Isa, Norliza (2020) Experience co-creation of city visitors from the perspective of technological engagement. In: 1st International Conference on Planning towards Sustainability, ICoPS 2019, 6-7 November 2019, Surakarta, Indonesia.
- Mohd, Nur Shuhadah and Ismail, Hairul Nizam and Isa, Norliza and Syed Jaafar, Syed Muhammad Rafy (2019) Tourist technological engagement through mobile services at destination. In: International Graduate Conference of Built Environment & Surveying, 24-25 June 2019, Johor, Malaysia. (Unpublished)