Critical factors influencing advertising practices by Islamic banks: a study on Bangladeshi consumers

Haque, A. K. M. Ahasanul and Rahman, Sabbir and Hussain, Bashir (2011) Critical factors influencing advertising practices by Islamic banks: a study on Bangladeshi consumers. Commerce and Management Explorer, 1 (1). pp. 37-44. ISSN 2230-9187

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Item Type:	Article (Journal)
Additional Information:	5056/7532
Uncontrolled Keywords:	Advertising, Ethics, Truthfulness, Good deeds, Morality, Effectiveness of advertisement
Subjects:	H Social Sciences > H Social Sciences (General)
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button):	Kulliyyah of Economics and Management Sciences > Department of Business Administration
Depositing User:	Prof. Dr Ahasanul Haque
Date Deposited:	14 Feb 2012 14:02
Last Modified:	20 Mar 2012 08:11
URI:	http://irep.iium.edu.my/id/eprint/7532

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