The impact of social media on academic achievements among college students in Kelantan

Abd Rahman, Siti Fatimah and Mohamed Fadzli, Mursyidah Amani and Mohammed Nor, Amirul Hakimi and Ahmad, Noorlila and Abdul Rashid, Khadijah Khalilah and Nor Pazilah, Fetylyana (2026) The impact of social media on academic achievements among college students in Kelantan. Quantum Journal of Social Sciences and Humanities, 7 (2). pp. 142-149. E-ISSN 2716-6481

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Abstract

Among the Y and Z generation, who most of them are college students, social media has become a great phenomenon. Social media is now the main communication medium which helps people communicate quickly and effectively. Today, social network sites are running the future and career of students. It existed as an electronic connection between users, however, it has become a total addiction for students. There comes the question whether the excessive use of social media among students will provide a bad reputation to their academic performance. In this research, we studied the impact of social media on students’ academic achievements among UNITAR undergraduate students in Kota Bharu, Kelantan. It shows whether the students successfully use social media in their study to improve their achievements or otherwise. The research paper discusses social media for academic purpose, impact of social media in academic performance, and the social media usage pattern among students.

Item Type:	Article (Journal)
Uncontrolled Keywords:	social media, academic performance, college students, educational technology
Subjects:	L Education > L Education (General) L Education > LC Special aspects of education > LC65 Social aspects of education T Technology > T Technology (General)
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button):	Kulliyyah of Education > Department of Language & Literacy
Depositing User:	Dr Siti Fatimah Abd Rahman
Date Deposited:	14 Jul 2026 10:12
Last Update:	14 Jul 2026 10:12
Queue Number:	2026-07-Q3933
URI:	http://irep.iium.edu.my/id/eprint/129752

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