Sustaining excellence in Islamic tourism through certification

Ruzulan, Zulaipa and Jamaludin, Mohammad Aizat and Saidin, Nurulaina (2024) Sustaining excellence in Islamic tourism through certification. In: Revitalizing Islamic Thought in Contemporary Life. Akademi Pengajian Islam Kontemporari UiTM, pp. 122-128.

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Abstract

Islamic tourism is a significant industry in Malaysia owing to its vast opportunity to boost the Malaysian economy and bring it more excellence worldwide. For this reason, many tourism products and services could be promoted and marketed in this Islamic tourism industry. However, to remain established as an Islamic tourism contributor, the players need more knowledge on the significance of adopting Shariah related standards and certification for their company. Therefore, this paper discusses the urgency of adopting standards and certification in sustaining the Islamic tourism industry. A qualitative research methodology involves using in-text documents to gather data. This study has found that the religious observance, business opportunity, claimant, and governance approach lead to the need to have certification for Islamic tourism products in Malaysia. This study suggests that there is a need for more attention from the government authorities to increase the participation of the players in obtaining the certification. Therefore, the available products offered in the Islamic tourism industry could increase the confidence and trust of the travellers.

Item Type:	Book Chapter
Uncontrolled Keywords:	certification, Islamic tourism, Muslim friendly standard, sustainability
Subjects:	BPG Islamic geography > BPG87 Islamic tourism. Halal issues BPH Islamic Economics > BPH111.4 Halal issues. Fatawa BPH Islamic Economics > BPH114 Consumption. Halal issues BPH Islamic Economics > BPH117 Consumption. Halal issues. Standards. Certification. Halal status BPH Islamic Economics > BPH117.5 Halal Education, Halal Training BPN Islamic art and architecture > BPN87 Muslim friendly and halal services
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button):	International Institute for Halal Research and Training (INHART)
Depositing User:	Dr. Mohammad Aizat Jamaludin
Date Deposited:	29 Sep 2025 11:39
Last Modified:	29 Sep 2025 11:39
URI:	http://irep.iium.edu.my/id/eprint/123361

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