Jalumin, Aiman Hakim and Ramdzan Ali, Al Amirul Eimer and Ramli, Mohd Safwan and Abdullah, Nur Nabilah and Mohd Basari, Shahrul Nizam (2024) How Do Online Review Characteristics Influence Persuasion Effectiveness among E-Commerce Consumers? International Journal of Academic Research in Business and Social Sciences.
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| Item Type: | Article (Journal) |
|---|---|
| Subjects: | H Social Sciences > HF Commerce > HF5001 Business. Business Administration > HF5717 Business communication |
| Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): | Kulliyyah of Economics and Management Sciences > Department of Business Administration Kulliyyah of Sustainable Tourism and Contemporary Languages |
| Depositing User: | Dr Al Amirul Eimer Ramdzan Ali |
| Date Deposited: | 10 Oct 2024 11:22 |
| Last Modified: | 10 Oct 2024 11:22 |
| URI: | http://irep.iium.edu.my/id/eprint/114969 |
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