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Investigating the methods of restaurant rating to develop halal compliance rating (HCR) tool within the halal certified restaurants globally

Azam, Siddique and Abdullah, Moha Asri and Ahmad, Anis Najiha (2022) Investigating the methods of restaurant rating to develop halal compliance rating (HCR) tool within the halal certified restaurants globally. Journal of Islamic Economic and Business Research, 2 (1). pp. 51-65. ISSN 2798-1207 E-ISSN 2798-1304

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This paper reviews the weighted average approach of rating systems among the restaurant industries globally. Such review is crucial to developing Halal Compliance Rating (HCR) tool within the halal-certified restaurants in Malaysia as all as in other parts of the world. Halal-certified restaurants are in the Halal food and beverage (F&B) industry. At this moment, the Halal F&B industry does not have any standard rating method to rate the level of halal compliance practice of halal-certified restaurants. Hence, the objective of the study is to investigate the methods of restaurant rating globally and adopt the best-suited method to develop an HCR tool within halal-certified restaurants. Simultaneously, the study finds and recommends suitable linguistic and symbolic expressions for different ratings of halal compliance. To achieve the objectives, an extensive literature review was carried out. Additionally, to develop the HCR tool, the study used the ten components of halal compliance identified and weighted by Azam (2021). The findings show an example of using and calculating the HCR tool to rate the halal compliance of a restaurant and expressing the ratings linguistically and/or symbolically. Simultaneously, this paper justifies the use of the weighted average approach for rating halal-certified restaurants. Finally, it provides recommendations for future research to establish a standard HCR tool globally

Item Type: Article (Journal)
Uncontrolled Keywords: Halal compliance, rating, restaurant, weighted-average method.
Subjects: BPH Islamic Economics > BPH114 Consumption. Halal issues
H Social Sciences > HF Commerce > HF5475.I74 Halal business, entrepreneur, marketing, management, and administration
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): International Institute for Halal Research and Training (INHART)
Kulliyyah of Economics and Management Sciences
Depositing User: Dr Anis Najiha Ahmad
Date Deposited: 23 Aug 2022 08:35
Last Modified: 23 Aug 2022 08:37
URI: http://irep.iium.edu.my/id/eprint/99569

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