IIUM Repository

Dr Tengku Siti Aisha Tengku Mohd Azzman Shariffadeen

Communication

IIUM

Profile Picture

Latest Additions

  1. Chan, Tak Jie and Tengku Mohd Azzman, Tengku Siti Aisha and Darshini, Archana and Liew, Tze-Wei and Sharipudin, Mohamad Nor Sallehhudin (2026) Hooked on screens: examining the motivational factors on binge-watching behaviour with attitude as a mediator. Jurnal Komunikasi: Malaysian Journal of Communication, 42 (1). pp. 471-489. ISSN 2289-151X E-ISSN 2289-1528
  2. Chan, Tak Jie and Mat Suhairi, Nur Afiqah and Khairul Ezwan, Nur Hazirah Afiqah and Yang, Tian and Tengku Azzman, Tengku Siti Aisha and Mohd Tajuddin, Syafiqah (2025) The moderating role of immersion on the motives of watching Mukbang and its consumption: an extended uses and gratifications approach. Sage Open, 15 (3). pp. 1-16. E-ISSN 2158-2440
  3. Tengku Azzman, Tengku Siti Aisha (2025) Social networking sites in Malaysia. In: Introduction to Media in Malaysia. Communication and Media Centre (COMET), KIRKHS, IIUM, Gombak, Selangor, pp. 68-86.
  4. Tengku Mohd Azzman, Tengku Siti Aisha and A. Manaf, Aini Maznina and Sedu, Nerawi (2025) International students’ direct and parasocial contact, and attitude towards Malaysian host nationals: the mediating roles of cultural identification and Islamic identity. Intellectual Discourse, 33 (2). pp. 659-684. ISSN 0128-4878 E-ISSN 2289-5639
  5. Tengku Mohd Azzman, Tengku Siti Aisha and Chan, Tak Jie and Murniadi, Krishamurti (2025) Antecedents of purchase intention of Korean consumer products: A study of Malaysian K-drama binge-watchers. SEARCH Journal of Media and Communication Research, 17 (5). pp. 17-32. E-ISSN 2672-7080
  6. Mohammad, Luthfi and Tengku Mohd Azzman, Tengku Siti Aisha and Utomo, Bambang Setyo and Husen, Ryan Maulana (2024) Evaluating dialogic communication of pesantren in East Java, Indonesia: building public relationships via instagram. e-bangi: Journal of Social Sciences and Humanities, 21 (4). pp. 142-152. E-ISSN 1823-884x
  7. Tengku Mohd Azzman, Tengku Siti Aisha and A. Manaf, Aini Maznina (2024) Examining the antecedents of the persuasiveness of social media posts by celebrity Muslim preachers in Malaysia. Journal of Media and Religion Studies, Special Issue 1. pp. 1-16. ISSN 2636-8811 E-ISSN 2636-8811
  8. Tengku Mohd Azzman, Tengku Siti Aisha and A. Manaf, Aini Maznina and Syed Zainuddin, Sharifah Sofiah (2024) Do we really have to talk about that? avoiding COVID-19 topics with close contacts. Intellectual Discourse, 32 (1). pp. 291-317. ISSN 0128-4878 E-ISSN 2289-5639
  9. Chan, Tak Jie and Chew, Jun Ying and Tengku Azzman, Tengku Siti Aisha and Liew, Tze Wei and Foo, Sheh Chin and Tian, Yang (2024) Cyberloafing activities and social media addiction among netizens: a predictive approach. International Journal of Data and Network Science, 8 (3). pp. 1853-1862. ISSN 2561-8148 E-ISSN 2561-8156
  10. Ibnu Arif Sagran, Akbar Jihad and Tengku Azzman, Tengku Siti Aisha (2023) Religiosity and time displacement: an examination of the effect of social media and education background on Islamic university students’ religiosity. Kalijaga Journal of Communication, 5 (1). pp. 1-23. ISSN 2775-1414 E-ISSN 2685-1334
  11. Tengku Mohd Azzman, Tengku Siti Aisha and A. Manaf, Aini Maznina and Tak Jie, Chan (2023) The mediating role of parasocial interaction in the relationship between loneliness and Netflix binge-watching tendencies: a case study of Malaysian university students during the COVID-19 Pandemic. Malaysian Journal of Communication, 39 (4). pp. 520-538. ISSN 2289-1528
  12. Tengku Azzman, Tengku Siti Aisha and Sedu, Nerawi and Abu Seman, Muhamad Sadry (2023) Understanding academic misconduct behaviors among university students during the COVID-19 remote teaching and learning phase. Jurnal Pengajian Media Malaysia, 25 (2). pp. 87-104. ISSN 1511-2284 E-ISSN 2231-8143
  13. Tengku Mohd Azzman, Tengku Siti Aisha and A. Manaf, Aini Maznina and Fadzil, Nurfarhanis (2023) The persuasiveness of celebrity Muslim preachers on social media: the ELM perspective. In: MENTION 2023, 14-16th November 2023, Faculty of Social Sciences and Humanities, UKM. (Unpublished)
  14. Tengku Mohd Azzman, Tengku Siti Aisha (2023) Antecedent factors that affect purchase intentions of Korean consumer products: a focus on K-drama binge-watchers in Malaysia. In: Communication Research Seminar 2023, 5th October 2023, IIUM. (Unpublished)
  15. Tengku Mohd Azzman, Tengku Siti Aisha (2023) Generasi muda perlu berani tepis gejala buli siber. Berita Harian, Komentar (7hb Oktober 2023). p. 11.
  16. Jamalludin, Nur Hafifah and Wok, Saodah and Tengku Azzman, Tengku Siti Aisha and Sedu, Nerawi (2023) Impact of perception, attitude, and behavior on cyber resilience towards online fraud threats among IIUM students. In: MENTION 2021, 23rd - 25th November 2021, Online.
  17. Tengku Mohd Azzman, Tengku Siti Aisha and A. Manaf, Aini Maznina (2022) Netflix binge-watching, parasocial interaction, and loneliness among Malaysian university students during the COVID-19 pandemic. In: 4th Communication Research Seminar 2022 (CORENA22), 20-21Dec 2022, Virtual. (Unpublished)
  18. Jamalluddin, Nur Hafifah and Wok, Saodah and Tengku Mohd Azzman, Tengku Siti Aisha and Sedu, Nerawi (2022) The mediating effect of behaviour on cyber resilience towards online fraud threats among IIUM students. In: Covid-19: a prismatic view. Communication and Media Center (COMET), IIUM, Kuala Lumpur, pp. 112-125. ISBN 9789671987704
  19. Jamalluddin, Nur Hafifah and Wok, Saodah and Tengku Azzman, Tengku Siti Aisha and Sedu, Nerawi (2022) Impact of perception, attitude, and behavior on cyber resilience towards online fraud threats among IIUM students. Journal of Communication Education, 2 (2). pp. 46-59. E-ISSN 2773-630X
  20. Riauan, Muhd Ar.Imam and Prihatin, Panca Setyo and Muhlis, Muhlis and Tengku Azzman, Tengku Siti Aisha (2022) Politic through da’wah on facebook: exploring da’wah strategy in women’s political communication. Profetik: Jurnal Komunikasi, 15 (2). pp. 136-153. ISSN 1979-2522 E-ISSN 2549-0168

Most Viewed Items

Item titleViews
1“Do we really have to talk about that?”: avoiding covid-19 topics with close contacts1928
2Malaysian female users’ purchase intentions of celebrity-endorsed products on Instagram: A parasocial interaction perspective1727
3The relationship of individual well-being and working environment with job satisfaction among factory workers in Malaysia1661
4Factors predicting the trend of using iTa'leem among lecturers in International Islamic University Malaysia (IIUM)1600
5Celebrity-fan engagement on Instagram and its influence on the perception of hijab culture among Muslim women in Malaysia1505
6Perceiving party supports and attributes of Perikatan Nasional and Pakatan Harapan1459
7Mixed method in political communication research: the study of media usage & voting behavior as a case analysis1456
8The mediating effect of job satisfaction on leadership styles and organisational commitment among employees from three tourism villages in Indonesia1442
9Celebrity fan-engagement on Instagram and how it influences perceptions on hijab culture among young Muslim women in Malaysia1398
10The mediating effect of employee’s job satisfaction on the relationship between transformational leadership style and employee well-being among Malaysian academics1384
11Examining intercultural differences in close friendship maintenance on Facebook: a relational dialectics perspective1374
12Managing social media health information seeking on COVID-19: The perspective of staff and students from a Malaysian public university1357
13The impact of leadership style and staff well-being on job satisfaction among academic staff in a Malaysian public university1355
14Usage of blackboard and academic performance of university students: a partial least square approach1346
15Religiosity and its impact on Twitter use and viewing of Islamic reality television shows among university students in Malaysia1336
16Examining the relationship between parasocial interaction, religiosity, and social media use among followers of Islamic reality shows in Malaysia (ID: RIGS16-188-0352)1303
17Following Islamic reality show personalities on twitter: a uses and gratification approach to understanding parasocial interaction and social media use1294
18Social adaptation among international students in Malaysia: the uncertainty reduction perspective1241
19Factors explaining party support during the COVID-19 pandemic: The leadership role1232
20Customers' perception of Air Asia's facebook marketing activities: A case study of the aviation industry in Malaysia1201
21Managing social media INFORMATION during the Covid-19 pandemic: The TMIM perspective1165
22Predictors of voting behavior & support towards Malaysian leaders: A study among factory workers in Malaysia1163
23Examining factors that influence IIUM students’ involvement in da’wah activities via social media1162
24Examining intercultural differences in close friendship maintenance on Facebook: a relational dialectics perspective1157
25Using the theory of motivated information management to understand direct information seeking on COVID-19 from close contacts1152
26Exploring the use of social media during the 2014 flood in Malaysia1145
27Netflix binge-watching, parasocial interaction, and loneliness among Malaysian university students during the COVID-19 pandemic1144
28Understanding academic misconduct among IIUM students during RTL phase: the role of social presence & religiosity1141
29Do we really have to talk about that? Avoiding COVID-19 topics with close contacts.1055
30The persuasiveness of celebrity Muslim preachers on social media: the ELM perspective1025