Evaluating Malaysian Islamic banks’ service quality: an importance-performance analysis approach

Mohd Thas Thaker, Hassanudin and Khaliq, Ahmad and Mohd Thas Thaker, Mohamed Asmy (2015) Evaluating Malaysian Islamic banks’ service quality: an importance-performance analysis approach. In: 2015 International Symposium on Business and Management - Fall Session, 8th-10th Sept. 2015, Kyoto, Japan.

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Abstract

This study was designed to evaluate the service quality of Malaysian Islamic Banking from the customers’ perspectives. The primary data was collected by administering survey questions in Klang Valley (Selangor and Kuala Lumpur) and the analysis was conducted using the Importance-Performance Analysis (IPA). The results revealed that service quality attributes such as Shariah requirements, reliability, assurance, responsiveness, website efficiency, and tangibility play an important role in determining customer satisfaction in Malaysian Islamic banks. The outcome of these findings should assist market players, particularly the Malaysian Islamic Banking industry, and policy makers in understanding and enhancing customer satisfaction regarding the quality of service offered by the Islamic Banking industry in Malaysia. The research findings could also be used as part of the blueprints for market players to draft the necessary policies with regard to service quality of the mentioned industry.

Item Type:	Conference or Workshop Item (Invited Papers)
Additional Information:	1820/44714
Uncontrolled Keywords:	Service Quality, Importance-Performance Analysis, Islamic Banking, Malaysia.
Subjects:	H Social Sciences > HF Commerce > HF5001 Business. Business Administration H Social Sciences > HG Finance
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button):	Kulliyyah of Economics and Management Sciences > Department of Economics
Depositing User:	Dr Mohamed Asmy Bin Mohd Thas Thaker
Date Deposited:	21 Sep 2015 11:01
Last Modified:	30 Oct 2020 15:09
URI:	http://irep.iium.edu.my/id/eprint/44714

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