Public opinion polls in Malaysia: challenges and opportunities in the post-pandemic era

Tunku Mohd Mokhtar, Tunku Mohar (2023) Public opinion polls in Malaysia: challenges and opportunities in the post-pandemic era. In: Pandemic, Politics, and a Fairer Society in Southeast Asia: A Malaysian Perspective. Diverse Perspectives on Creating a Fairer Society . Emerald Publishing, Warrington, UK, pp. 97-111. ISBN 978-1-80455-589-7

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Abstract

This chapter discusses the development of public opinion polls in Malaysia, especially those related to politics and elections in the state. It traces the early attempts at public opinion polls and their relatively recent development in estimating electoral outcomes in Malaysia. In analysing the efforts, the chapter relates the conduct of opinion polls with changing trends in Malaysia’s elections, particularly the shift from a dominant party system to one of two-coalition systems since the 12th general elections (GE12) in 2008. The chapter also discusses the role of the various actors who are involved in opinion polling, and the usual contents in such polls. It evaluates the possibility and difficulty of the polls in estimating outcomes of elections. In view of the new norms developing since the spread of COVID-19 in 2020, the chapter also explores the challenges and opportunities of public opinion polls in articulating public sentiment.

Item Type:	Book Chapter
Uncontrolled Keywords:	Public opinion polls; democracy; elections; COVID-19; predictability of polls; approval rating
Subjects:	J Political Science > JQ Political institutions Asia > JQ715 Politics and Government in Malaysia J Political Science > JQ Political institutions Asia > JQ719 Elections in Malaysia
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button):	Kulliyyah of Islamic Revealed Knowledge and Human Sciences > Department of Political Science Kulliyyah of Islamic Revealed Knowledge and Human Sciences
Depositing User:	Tunku Mohar Mokhtar
Date Deposited:	14 Sep 2023 15:27
Last Modified:	14 Sep 2023 15:27
URI:	http://irep.iium.edu.my/id/eprint/106566

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