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Humanising strategic planning through Ulū Al-Albāb approach in post normal times for sustainable performance

Mhd. Sarif, Suhaimi and Zainudin, Dolhadi and Yahya, Rohaziah (2020) Humanising strategic planning through Ulū Al-Albāb approach in post normal times for sustainable performance. In: Managing Ta'awun in Post Normal Times. Meso Publishing, Kuala Lumpur, pp. 23-43. ISBN 978-967-14735-1-1

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This study postulates that strategic planning process is humanisable through ulū al-albāb approach for sustainable performance and development in all sectors of life. In business sector, strategic planning is very important and it deploys talents and potentials for profitability maximisation in the trade-off of sustainability development. There are huge of inhumanisation, unethical practices, and irresponsible production in the agenda of maximising profit. The cost minimisation has been transferred by force to the society in terms of social illness, trust deficit, and environmental problems. This study explores strategic planning activities of selected companies in Malaysia. The study found that the level of humanisation from ulū al-albāb is limited to the bureaucracy and business models.

Item Type: Book Chapter
Additional Information: 3328/80721
Uncontrolled Keywords: Humanising, strategic planning, corporate strategy, ulū al-albāb, sustainability
Subjects: BPH Islamic Economics
H Social Sciences > HF Commerce > HF5001 Business. Business Administration > HF5387 Business ethics
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): Kulliyyah of Economics and Management Sciences > Department of Business Administration
Depositing User: Dr Suhaimi Mhd Sarif
Date Deposited: 20 Jul 2020 07:59
Last Modified: 20 Jul 2020 07:59
URI: http://irep.iium.edu.my/id/eprint/80721

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