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Chin Lurus Enterprise: A charity business?

Mhd. Sarif, Suhaimi (2020) Chin Lurus Enterprise: A charity business? IIUM Journal of Case Studies in Management. pp. 28-32. E-ISSN 2710-7175

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Chin Lurus Enterprise case postulates that a small business could incorporate Corporate Social Responsibility (CSR) perspectives in providing services to the 300 households in his village. There is a need to balance between business and charity. Chin Lurus Enterprise needs to secure its bottomline affordability by having sufficient funds to operate the business. When the business is unable to secure sufficient funds to operate, it will not be able to meet both its economic and social ends. The CSR is also demonstrated by Chin Lurus Enterprise when a due respect given to employees as an investment in personnel development and preventive mechanism to avoid conflict at the workplace.

Item Type: Article (Journal)
Additional Information: 3328/79524
Uncontrolled Keywords: Corporate Social Responsibility (CSR); Small Business Management; Business Ethics
Subjects: H Social Sciences > HF Commerce > HF5001 Business. Business Administration > HF5387 Business ethics
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): Kulliyyah of Economics and Management Sciences > Department of Business Administration
Depositing User: Dr Suhaimi Mhd Sarif
Date Deposited: 12 Mar 2020 15:04
Last Modified: 26 Nov 2020 08:24
URI: http://irep.iium.edu.my/id/eprint/79524

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