Mhd. Sarif, Suhaimi (2020) Effects of ulū al-albāb on strategies practiced by companies for sustainable competitive advantage. Research Report. IIUM Press, International Islamic University Malaysia, Kuala Lumpur. (Unpublished)
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Abstract
This study postulates that strategies with ulū al-albāb enabled companies to sustain competitive advantage. Profit maximisation and cost minimisation are common objectives for business entities. The study of management policy and corporate strategy has incorporated this element, but that is the only driving force to sustain competitive advantage and sustainable development. This study explores the effects of ulū al-albāb in the strategies practiced by companies for sustainable competitive advantage. The study found that the effects of ulū al-albāb are in the knowledge management for organisational learning to sustain talents, preservation of assets, and humanised approach in business networking.
| Item Type: | Monograph (Research Report) |
|---|---|
| Additional Information: | 3328/78201 |
| Uncontrolled Keywords: | Sustainable Competitive Advantage, Strategic Management, ulū al-albāb |
| Subjects: | H Social Sciences > HF Commerce > HF5001 Business. Business Administration > HF5387 Business ethics |
| Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): | Kulliyyah of Economics and Management Sciences Kulliyyah of Economics and Management Sciences > Department of Business Administration |
| Depositing User: | Dr Suhaimi Mhd Sarif |
| Date Deposited: | 07 Feb 2020 11:57 |
| Last Modified: | 07 Feb 2020 11:57 |
| URI: | http://irep.iium.edu.my/id/eprint/78201 |
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