Election campaign and issues agenda in Malaysian politicians’ Facebook and Instagram accounts

Mohamed, Shafizan and Abdul Manan, Kamaruzzaman (2018) Election campaign and issues agenda in Malaysian politicians’ Facebook and Instagram accounts. In: Seminar on GE14: An Analysis 2018, 28th June 2018, Kuala Lumpur. (Unpublished)

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Abstract

This study investigates how politicians use Instagram and Facebook as political communication during the 14th general election. The objectives of this study are to explore the politicians' usage pattern, issues highlighted and the type of posting when using Facebook and Instagram. The study found that the politicians actively used Instagram and Facebook in their campaign and issues related to the election were the most popularly communicated by the politicians. In addition, politician candidate like to post still images of their campaign activities and use live streaming to broadcast their campaign speech.

Item Type:	Conference or Workshop Item (Slide Presentation)
Additional Information:	5172/66517
Uncontrolled Keywords:	GE14, Instagram, Facebook, election, Malaysia, Politicians, communication
Subjects:	H Social Sciences > H Social Sciences (General) > H61.8 Communication of information J Political Science > JQ Political institutions Asia J Political Science > JQ Political institutions Asia > JQ715 Politics and Government in Malaysia
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button):	Kulliyyah of Islamic Revealed Knowledge and Human Sciences > Department of Communication Kulliyyah of Islamic Revealed Knowledge and Human Sciences
Depositing User:	Dr Shafizan Mohamed
Date Deposited:	19 Mar 2019 14:24
Last Modified:	19 Mar 2019 14:24
URI:	http://irep.iium.edu.my/id/eprint/66517

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