Is customer perceived value impact on bank products loyalty in Bangladesh? Investigate the intervening role of satisfaction

Haque, A. K. M. Ahasanul and Anis, Zohurul and Mustofa, Nur Fariza and Islam, Md. Asadul (2023) Is customer perceived value impact on bank products loyalty in Bangladesh? Investigate the intervening role of satisfaction. In: 13th Global Islamic Marketing Conference, GIMAC 2022, Istanbul.

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Item Type:	Proceeding Paper (Invited Papers)
Subjects:	H Social Sciences > HF Commerce > HF5001 Business. Business Administration
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button):	Kulliyyah of Economics and Management Sciences > Department of Business Administration
Depositing User:	Prof. Dr Ahasanul Haque
Date Deposited:	14 Dec 2023 09:11
Last Modified:	14 Jan 2024 15:11
URI:	http://irep.iium.edu.my/id/eprint/108775

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