The nexus of community perception on turning idyllic Panchor town into a future river tourism destination.

Saad, Mazni and Husin, Nor Azilah and Rosman, Siti Nur Hidayah and Husain, Rosita and Abdul Latif @ Bapoo, Lilisuriani (2023) The nexus of community perception on turning idyllic Panchor town into a future river tourism destination. Cogent Social Sciences, 9 (2). pp. 1-18. E-ISSN 2331-1886

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Abstract

Panchor town on the Muar River would be ideal for river tourism due to its scenic beauty and peaceful atmosphere. In proposing the town as a future river tourism destination, this paper examines the relationship between residents’ perceptions of river-based tourism development and their attachment to the place, their intrinsic motivation and their knowledge of tourism. This study focuses on Panchor residents’ perceptions via a survey at a pre-tourism development stage. The data were then analyzed using SmartPLS 4. The findings indicate three factors were positively related and significantly influenced the residents’ perception of river-based tourism development with a high R-square value, indicating a more reliable and trustworthy result. The relevant authorities should consider getting the community aware of the potential benefits and sustainability of a tourism development plan through careful planning and evaluating the community’s needs and resources.

Item Type:	Article (Journal)
Uncontrolled Keywords:	community support; pre-tourism development; river-based tourism; sustainability
Subjects:	G Geography. Anthropology. Recreation > G Geography (General) > G156.5.S87 Sustainable tourism G Geography. Anthropology. Recreation > GV Recreation Leisure
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button):	Kulliyyah of Languages and Management
Depositing User:	Dr Mazni Saad
Date Deposited:	13 Sep 2023 09:08
Last Modified:	09 Oct 2023 14:32
URI:	http://irep.iium.edu.my/id/eprint/106778

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