AP Dr. Mazni Saad

Latest Additions

1. Abdul Razak, Rayna and Saad, Mazni (2026) Driven by fandom: how fan motivation shapes K-pop concert experiences in Malaysia. Journal of Contemporary Tourism and Hospitality Research, 2 (1). pp. 88-98. E-ISSN 3122-6744
2. Azmi, Amirah and Saad, Mazni (2026) Motivating factors for Generation Z participation in mosque tourism. Journal of Contemporary Tourism and Hospitality Research, 2 (1). pp. 65-74. E-ISSN 3122-6744
3. Rushdi, Wardah and Saad, Mazni (2026) Exploring the relationship between last-mile connectivity and visit intention among rail tourists. Journal of Contemporary Tourism and Hospitality, 2 (1). pp. 99-109. E-ISSN 3122-6744
4. Mohd Salleh, Maria and Mohamad Yuswandie, Nurul Aida Haziqah and Saad, Mazni and Tuti, Meylani (2026) Sustaining botok-botok as a Malay food tradition practice through the lens of cultural intelligence. In: 14th AMER International Conference on Quality of Life (AicQoL), 2-3 Jan 2026, Jakarta, Indonesia.
5. Abdullah, Asniyani Nur Haidar and Mokhtar, Mohd Khalid and Mustafa Albakri, Ikhmal Faiq Albakri and Janarthanan Nambiar, Reshmahdevi and Saad, Mazni and Mohamad Najib, Muhammad Danial Haiqal (2026) Mobile 360° panoramic training for commercial kitchen safety: usability and learning outcomes. Buletin Ilmiah Sarjana Teknik Elektro, 7 (4). pp. 1057-1068. ISSN 2685-7936 E-ISSN 2685-9572
6. Zamzari, Asy-Syifa’ and Saad, Mazni and Bawazir, Mohammed A. (2025) Who Are Malaysia’s Bicycle Tourists? An Exploratory Analysis of Their Key Features. Journal of Contemporary Tourism and Hospitality, 1 (1). pp. 38-52. E-ISSN 3122-6744
7. Saad, Mazni and Abukhalifeh, Alaa Nimer and Ahmad, Siti Yuliandi and Husin, Nor Azilah (2025) Motivational drivers of repeat tourism to South Korea: The role of Hallyu. Journal of Tourism Management Research, 12 (2). pp. 245-259. ISSN 2408-9117 E-ISSN 2313-4178
8. Saad, Mazni and Murad, Nur Farradilla and Md Kassim, Normalini and Ahmad, Aznita (2025) Travel hurdles and dark tourism destinations: Unraveling Malaysian tourists’ visit intentions. Turyzm/Tourism, 35 (2). pp. 75-85. ISSN 0867-5856 E-ISSN 2080-6922
9. Adam, Nur Adeena and Saad, Mazni (2025) Case Study: Challenges Facing Kuala Lumpur's Pasar Seni. Journal of Contemporary Tourism and Hospitality, 1 (1). pp. 153-170. E-ISSN 3122-6744
10. Ismail, Nur Alya Sofiah and Saad, Mazni (2025) Child Safety in Malaysian Water Theme Parks: Perspectives from Family Tourism. Journal of Contemporary Tourism and Hospitality, 1 (1). pp. 171-194. E-ISSN 3122-6744
11. Abukhalifeh, Alaa Nimer and Saad, Mazni and Ahmad, Siti Yuliandi and Husin, Nor Azilah (2025) Turning first-timers into repeat visitors: Motivational drivers to South Korea's regional tourism. In: The 98th Tosok Gyeongbuk-Gyeongju International Tourism Conference, 28-31 July 2025, Commodore Hotel Gyeongju.
12. Alias, Zuraini and Abdol Ghani, Mohd Reza and Saad, Mazni and Abdullah, Mokhtar and Mohammed Mohan, Noor Malinda (2025) Using digital technology to improve the experience and quality of life in Malaysia's people's housing programme (PPR) through a maqasid shariah approach. In: 3rd Karatay International Conference on Islamic Economics and Finance, 16-18 July 2025, Konya, Turkiye.
13. Ismail, Nur Alya Sofiah and Saad, Mazni (2025) Child Safety in Malaysian Water Theme Parks: Perspectives from Family Tourism. Journal of Contemporary Tourism and Hospitality, 1 (1). pp. 171-194. E-ISSN 3122-6744
14. Abdullah, Asniyani Nur Haidar and Mokhtar, Mohd Khalid and Mustafa AlbakrI, Ikmal Faiq Albakri and Janarthanan Nambiar, Reshmahdevi and Saad, Mazni (2025) Evaluating culinary students’ safety awareness through pre- and post-test assessment of immersive hazard learning exposure. INTERNATIONAL JOURNAL OF RESEARCH AND INNOVATION IN SOCIAL SCIENCE (IJRISS), IX (IX). pp. 2145-2151. ISSN 2454-6186
15. Saad, Mazni and James Pratt, Thomas and Jeinie, Mohammad Halim and Mohamad Najib, Muhammad Danial Haiqal (2025) Global virtual reality safety test acceptance in gastronomy tourism economy sustainability. Information Management and Business Review, 17 (3). pp. 522-529. ISSN 2220-3796
16. Fatah Yasin, Dhiyaul Hafidh and Ku Yaacob, Ku Mohd Syarbaini and Hasbullah, Muhammad Husni and Zakaria, Noor Azura and Saad, Mazni and Mustafa, Wan Azani (2025) Trends and developments in mosque tour research: a bibliometric perspective. International Journal of Law, Government and Communication (IJLGC), 10 (41). pp. 162-178. E-ISSN 0128-1763
17. Abu Hassan, Norhaslin and Saad, Mazni and Zakariah, Siti Hajar and Azman Ong, Mohd Hanafi (2025) Shaping Malaysia’s medical tourism image: matters most to patients and strategic implications. Journal of Tourism Management Research, 12 (1). pp. 189-200. ISSN 2408-9117 E-ISSN Journal of Tourism Management Research
18. Tiwari, Veenus and Omar, Azizah and Mishra, Abhishek and Saad, Mazni (2025) Significance of destination fascination in destination marketing through movies. Tourism Analysis, 30 (3). pp. 305-320. ISSN 1083-5423 E-ISSN 1943-3999
19. Husin, Nor Azilah and Saad, Mazni and Yulia, Astri (2025) From research to publication: a must-have handbook for novice quantitative researchers. IIUM Press, Gombak.
20. Ahmad, Siti Yuliandi and Ismail, Shafinar and Saad, Mazni and Hama, Susan (2025) Role of social meedia and behavioral finance on gen Z travel behaviour. In: AcE-Bs2025Bangkok 13th ASIAN Conference on Environment-Behaviour Studies, Al Meroz Hotel, Bangkok, Thailand.

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