Examining local traditional food entrepreneurs in Selangor and Sabah staates during Covid 19 pandemic

Md Ramli, Adilah and Saad, Mazni and Md Shariff, Mohd Shazali and Sulistyo, Joko (2023) Examining local traditional food entrepreneurs in Selangor and Sabah staates during Covid 19 pandemic. In: AicE-Bs2023Marrakech 11th ABRA International Conference on Environment-Behaviour Studies, Marrakech, Morocco, 1-7 Mar 2023, 1-7 March 2023, Marrakech, Morocco.

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Abstract

he study aims to explore local entrepreneurs’ profile criteria during Covid 19 pandemic in Sabah and Selangor states. Two (2) themes have been identified for this study which are 1)Food category and 2) Business criteria. Twenty (20) informants from selected business categories are being identified and interviewed using a semi-structured question and online video and phone recording due to the Covid 19 pandemic. The finding shows that entrepreneurs from both states share similarities in food categories and customer backgrounds. They also implement technology such as online delivery applications to sustain their business during the Covid-19 pandemic

Item Type:	Conference or Workshop Item (Plenary Papers)
Uncontrolled Keywords:	business criteria, food category, local entrepreneur, traditional food
Subjects:	T Technology > TX Home economics > TX341 Nutrition. Foods and food supply
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button):	Kulliyyah of Languages and Management
Depositing User:	Dr Mazni Saad
Date Deposited:	11 Apr 2023 11:32
Last Modified:	11 Apr 2023 11:32
URI:	http://irep.iium.edu.my/id/eprint/104401

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