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Selection of the best e-wallet in the Klang Valley, Malaysia: an application of the analytic hierarchy process

Islam, Rafikul and Sivanantham, Rajan Amaloo (2022) Selection of the best e-wallet in the Klang Valley, Malaysia: an application of the analytic hierarchy process. Global Business Management Review (GBMR), 14 (2). pp. 16-36. E-ISSN 2600-8416

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Abstract

Parties conducting electronic businesses usually do not meet face-to-face, nor do they exchange currency or hard copies of documents hand-to-hand. When companies enter into electronic commerce transactions, choosing an electronic payment (or E-Wallet) system that will work well is a major issue. In this paper, after examining different E-Wallet systems in the Klang Valley, Malaysia, assessment criteria are identified based on previous researches and interviewing experts. Then, applying the Analytic Hierarchy Process (AHP) methodology, five top E-Wallets used in the Klang Valley are ranked. Results show that Samsung Pay is the most preferred E-Wallet system, followed by Lazada Wallet and Boost. The findings of this research are intended to be useful for both academic researchers and companies planning to adopt or to improve their electronic payment system.

Item Type: Article (Journal)
Uncontrolled Keywords: E-Wallet; Electronic payment system; Internet; E-commerce; Malaysia
Subjects: H Social Sciences > HF Commerce
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): Kulliyyah of Economics and Management Sciences > Department of Business Administration
Kulliyyah of Economics and Management Sciences
Depositing User: Rafikul Islam
Date Deposited: 17 Jan 2023 15:51
Last Modified: 17 Jan 2023 15:53
URI: http://irep.iium.edu.my/id/eprint/103277

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