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Article
Ahmad, Aznita and Supian, Kamisah and Muhammad Yunus, Ida Farina and Abdul Rauf, Reeny Karlina and Ishak, Baharuddin and Ismail, Nuraini and Saad, Mazni (2025) Exploring brand equity development for Islamic homestays: a qualitative model for special interest tourism destinations. Pakistan Journal of Life and Social Sciences, 23 (1). pp. 1768-1781. ISSN 1727-4915 E-ISSN 2221-7630
Proceeding Paper
Abdul Latif, Samshul Amry and Ismail, Nuraini (2019) Motivation of first-time, repeat, and serial backpackers: a Malaysian perspective. In: International Language and Tourism Conference 2019, 18 - 19 Oct 2019, IIUM Edu Hub Pagoh, Muar, Johor.