Items where Author is "Wahid, Norashikin"
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Article
Mokhtar, Aida and Wahid, Norashikin (2021) The adoption of integrated marketing communication by B40 women in Malaysia: an Islamic perspective. Jurnal ‘Ulwan, 6 (2). pp. 119-143. ISSN 2600-7843
Book Chapter
Mokhtar, Aida and Wahid, Norashikin (2022) Disruptive innovation on websites: the case of Airbnb and Netflix. In: Covid-19: A Prismatic View. Communication and Media Centre (COMET), IIUM Gombak, pp. 82-111. ISBN 9789671987704
Proceeding Paper
Mokhtar, Aida and Wahid, Norashikin (2022) Food advertisements in Malaysia ideal tools for da'wah? In: International Convention on Sustaining the Development and Da'wah Moements 2022, 22/9/2022-23/9/2022, Online. (Unpublished)