Items where Author is "Saidon, Janiffa"
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Ahmad, Siti Nor Bayaah and Juhdi, Nurita and Jasin, Djasriza and Saidon, Janiffa (2009) Consumer ethnocentrism and influence of role model on young female purchase intention towards cosmetics products. The Business Review Cambridge, 13 (2). pp. 170-177. ISSN 1553-5827