Items where Author is "Phuah, Kit Teng"
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Number of items: 2.
Article
Phuah, Kit Teng and Wan Jusoh, Wan Jamaliah (2017) Why buying Halal labelled food? Understanding the spending behavior of non-Muslim consumers in Malaysia. International Journal of Business and Management, 1 (2). pp. 78-85. E-ISSN 2590-3721
Proceeding Paper
Phuah, Kit Teng and Wan Jusoh, Wan Jamaliah (2018) A study of factors affecting consumer purchase intention towards halal labelled cosmetics and personal care products in Malaysia. In: 1st International Conference on Halal Global (ICOHG 2018), 26th-27th March 2018, Kuala Lumpur.