Ismail, Yusof and Abdul Rahman, Afiqah (2021) Determining the level of existence of social entrepreneurship using three-layered instruments. In: A Contemporary Theory of Social Entrepreneurship for Sustainable Wealth Creation. Kulliyyah of Economics and Management Sciences, IIUM, Kuala Lumpur, pp. 93-114. ISBN 978-967-2621-93-5
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Abstract
The call to fulfill the social needs has modified the entrepreneurial culture that combines the former with financial returns. This approach of doing business is commonly known as social entrepreneurship. Research objective: The aim of the research is to assess superficially level of familiarity among Malaysians toward the concept of social entrepreneurship. The study employed open-ended questionnaire as an alternative to full, in-depth face-to-face interview with thirteen Malaysians. The method was adopted when the researchers initially suspected that the concept of social entrepreneurship might not be prominent in the society. Another reason was to obtain very fundamental input speedily. The questionnaire comprised a few general questions and demographic questions. Our respondents were primarily Malaysian Malays and Chinese. By restricting the pilot survey to only Malaysian respondents, we hoped to broadly control variability among different ethnic groups. Despite using small sample with a few questions, we used three-layers of data verification approaches to ensure that our conclusions are well supported and justified. Results showed that the sample largely did not have a strong grasp of the concept of social entrepreneurship. The finding implies that in Malaysia, the concept of social entrepreneurship is still at its early stage of introduction and will require intensive dissemination to make it known to the masses.
Item Type: | Book Chapter |
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Uncontrolled Keywords: | Social Entrepreneurship, Entrepreneurship, Malaysia, Malay, Chinese |
Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > H Social Sciences (General) > H10 Societies H Social Sciences > H Social Sciences (General) > H62 Study and teaching. Research H Social Sciences > HF Commerce > HF5415 Halal entrepreneurship L Education > L Education (General) |
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): | Kulliyyah of Economics and Management Sciences Kulliyyah of Economics and Management Sciences > Department of Business Administration |
Depositing User: | Mr Yusof Ismail |
Date Deposited: | 30 Nov 2021 10:26 |
Last Modified: | 30 Nov 2021 10:26 |
URI: | http://irep.iium.edu.my/id/eprint/93935 |
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