Movement Control Order and its impact on the livelihood of Muslims mompreneurs: a qualitative study

Mohd Yusoff, Syarah Syahira and Hassan, Rusni (2020) Movement Control Order and its impact on the livelihood of Muslims mompreneurs: a qualitative study. In: Islamic Social Finance: Pandemic Crisis and Possible Solutions (ISFPCPS 2020), 29th-30th September 2020, Kuala Lumpur. (Unpublished)

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Abstract

Purpose This empirical paper investigates how the mompreneurs deal with their businesses during the Covid-19 lockdown and how does the pandemic affect their family. The role of a mother in a family encompasses from the livelihood of the family members, which extends to the financial standing of the family. In Malaysia, it was reported in 2018 that 60.2% are housewives while the balance has joined the workforce. However, it is believed that with the high demand of living cost especially in urban areas, many women are working at home and become an entrepreneur who is homed-based especially during this unprecedented pandemic i.e Covid-19 and the Movement Control Order. Design/methodology/approach This study adopts an exploratory qualitative study whereby seven (7) mompreneurs who are operating their businesses at home were interviewed to understand how the pandemic and the lockdown has affected their lives. This paper further examines their coping mechanism in dealing with their business and financial income during this crisis. Mompreneurs’ financial literacy is also unravelled in this paper to explore their financial understanding. Research limitations/implications This research is an exploratory study and it only provides general ideas on how the home-based businesswoman survive and cope during the lockdown. Practical implications The findings from this paper is suitable to be used as a benchmark for an extensive quantitative study in the future to further understand the behaviour of the mompreneurs, especially in Malaysia.

Item Type:	Conference or Workshop Item (Plenary Papers)
Additional Information:	9793/87473 Presented via Zoom
Uncontrolled Keywords:	MCO, Covid-19, mompreneur, home-based business, financial literacy
Subjects:	H Social Sciences > HG Finance > HG3368 Islamic Banking and Finance
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button):	Institute of Islamic Banking & Finance (IIiBF)
Depositing User:	DR Syarah Syahira Mohd Yusoff
Date Deposited:	05 Jan 2021 12:25
Last Modified:	05 Jan 2021 12:25
URI:	http://irep.iium.edu.my/id/eprint/87473

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