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Internal factors affecting continuous donations among cash Waqf donors

Kassim, Marina and Che Embi, Nor Azizan and Haron, Razali and Ibrahim, Khairunisah (2019) Internal factors affecting continuous donations among cash Waqf donors. International Journal of Academic Research in Business and Social Sciences, 9 (9). pp. 1304-1311. ISSN 2222-6990

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Cash waqf has a great potential as one of Islamic innovation financial instrument to alleviate the poverty and increase socio-economic in the society. Studies into the factors contributing to the charity among public or first donation are abound. However, the factors effecting donor continuous donation or repeat donation have not yet received significant attention within the academic community. Therefore, this study aimed to identify the internal factors affecting donor’s motivation to continuous donation among cash waqf donors who are constantly contributing donation through monthly salary deduction. This article postulates that although the factors positively affecting first donation may also impact repeat donation, but the effects of these factors on the two behavioral motivations may vary. The study shows that donor continuous donation is most influenced by donor’s trust to the organizations, familiarity with the cause of organization and perceived efficacy of the contribution. These preliminary study is considered important to develop a clear understanding with regard to further improve the relationship between donors and waqf organizations in Malaysia.

Item Type: Article (Journal)
Additional Information: 6669/76168
Uncontrolled Keywords: Donors, Trust, Familiarity, Perceived Efficacy, Non-Profit Organization, Cash Waqf
Subjects: H Social Sciences > HG Finance > HG3368 Islamic Banking and Finance
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): Institute of Islamic Banking & Finance (IIiBF)
Depositing User: Dr. Razali Haron
Date Deposited: 14 Nov 2019 12:45
Last Modified: 21 Feb 2020 10:56
URI: http://irep.iium.edu.my/id/eprint/76168

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