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Personal characteristics and strategic orientation among AIM micro-entrepreneurs

Wan Hussin, Wan Sabri and Hamdan, Hamdino (2015) Personal characteristics and strategic orientation among AIM micro-entrepreneurs. The Asian Journal of Professional & Business Studies, 1 (1 (July-Dec)). pp. 117-130. ISSN 9772462107009

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This is a conceptual paper to discuss some traits of AIM micro-entrepreneurs. The discussion will be pursued to answer the question of how their personal characteristics and their strategic mindset may contribute to their success through the research proposed. The micro-enterprise is the tool for micro-entrepreneurs to own and run the business to meet the needs of life and the introduction of new products and changes in the industry. Microfinance programs such as Amanah Ikhtiar Malaysia (AIM) is required to complement the relationship of micro-enterprise and entrepreneurship to enable micro-enterprise being carried out through the concept of entrepreneurship. Hence this study will attempt to provide a through understanding of how micro-entrepreneurs among AIM participants make strategic decision making under the competitive environment. This study will also try to see whether the performance of the business and the creation of business strategy is influenced by the personal characteristics of micro-entrepreneurs. This study will also look at whether the personal characteristics of the micro-entrepreneurs influenced their entrepreneurial orientation. In this case micro-entrepreneurs have a unique way to maximize the use of their own capabilities (human capital) to be brought into their business. The paper is proposing the methodology that will be employed for the purpose to achieve objectives mentioned.

Item Type: Article (Journal)
Additional Information: 6883/75984
Uncontrolled Keywords: strategic orientation, micro-entrepreneur, enterprise, finance
Subjects: H Social Sciences > HG Finance > HG3368 Islamic Banking and Finance
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): Kulliyyah of Economics and Management Sciences
Depositing User: dr hamdino hamdan
Date Deposited: 29 Nov 2019 13:56
Last Modified: 29 Nov 2019 13:56
URI: http://irep.iium.edu.my/id/eprint/75984

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