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Design factors contributing to the success of business premises at urban public plaza area

Harun, Nor Zalina and Zakariya, Khalilah and Mansor, Mazlina (2017) Design factors contributing to the success of business premises at urban public plaza area. Advanced Science Letters, 23 (7). pp. 6127-6129. ISSN 1936-6612 E-ISSN 1936-7317

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Abstract

This research is an initial approach to formulate appropriate design policies and development management responses in planning for the continued development of the retail and recreational sectors. This research aims to identify the factors that contribute to the success of urban plaza and its business premises. It reveals how the lack of success of business premises at urban plazas is evidenced when a traditional bazaar located next to an urban square was relocated to the underground level of a shopping complex. Three main methods of collecting data are employed in this research; observation and mapping, questionnaire survey and semi structured interview. The research key findings highlighted that a high quality of design in retail development can make an important contribution to delivering quality in the built environment. It is hoped that this research could provide an insight for developers, designers and retailers the evidence-based quality principles to ensure that new retail developments play their part in realizing quality outcomes in relation to urban landscape design.

Item Type: Article (Journal)
Additional Information: 3640/62807
Uncontrolled Keywords: Business premises; Design factors; Layout; Public plaza; Urban
Subjects: N Fine Arts > NA Architecture
N Fine Arts > NA Architecture > NA2695 Architectural drawing and design
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): Kulliyyah of Architecture and Environmental Design
Kulliyyah of Architecture and Environmental Design > Department of Landscape Architecture
Depositing User: Dr. Nor Zalina Harun
Date Deposited: 07 May 2018 09:56
Last Modified: 07 May 2018 09:56
URI: http://irep.iium.edu.my/id/eprint/62807

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