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Mytravelbuddies – A sharing platform by travelers for travelers

Ahmad Dahlan, Abdul Rahman and Mohamad Saupe, Nor Akma and Mohamad, Nur'Aqilah and Ayub, Nuwailah (2017) Mytravelbuddies – A sharing platform by travelers for travelers. International Journal of Computer Science and Information Technology Research, 5 (4). pp. 97-113. ISSN 2348-1196

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Abstract

This paper proposes a conceptual solution to help people plan their travelling smoothly by providing a variety of travel packages and useful information on travelling through a mobile application platform (MyTravelBuddies). MyTravelBuddies is a Consumer-to-Consumer (C2C) business model which aims to provide a platform for travel agencies to promote their travel packages to the customers as well as a One-Stop Center for the customers to find the best travel packages that suited their budget and travel plan. This system provides a platform for advertising travel package only, whereas the process of the transaction occurs outside this system. Nine blocks of Business Model Canvas (BMC) framework, Literature Review, strategy canvas, value proposition design canvas (VPC), environmental map and conducting interview/survey with potential customers to validate BMC/VPC have been used as the methodologies for this paper.

Item Type: Article (Journal)
Additional Information: 6250/61029
Uncontrolled Keywords: One-Stop Center, advertising, travelling, BMC, VPC, EM, Lenses of Innovation
Subjects: T Technology > T Technology (General) > T55.4 Industrial engineering.Management engineering. > T58.6 Management information systems
Kulliyyahs/Centres/Divisions/Institutes: Kulliyyah of Information and Communication Technology > Department of Information System
Kulliyyah of Information and Communication Technology > Department of Information System
Depositing User: Mr Abdul Rahman Ahmad Dahlan
Date Deposited: 08 Jan 2018 08:58
Last Modified: 03 Feb 2018 14:19
URI: http://irep.iium.edu.my/id/eprint/61029

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