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Content analysis of online news portal:issues and challenges

Ahmad, Zeti Azreen and Buyong, Mazni (2017) Content analysis of online news portal:issues and challenges. e-Bangi Journal of Social Sciences and Humanities, Special Issue (2). pp. 164-174. ISSN 1823-884x

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Content analysis is a well-established research technique that has been used to examine myriad type of texts including political messages. In the field of media research, it is a popular method to examine media contents systematically. At present, researchers continue to apply the established content analysis technique that was originally designed for traditional media on Web-based media and social media. However, the application of an established content analysis in the digital environment was claimed to be problematic by many scholars in view of the liquidity of online content. The paper is based on an empirical work conducted during the general election campaign period in 2013 that examined type of political news reported in a news portal; Malaysiakini. We argued that analysing online news using content analysis requires a different procedure especially in terms of capturing the ever changing content of the news portal. The paper also highlighted issues and challenges of adopting established content analysis technique on online news. Keywords: content analysis, Malaysiakini, method, liquidity, online news, political news

Item Type: Article (Journal)
Additional Information: 5118/60023
Uncontrolled Keywords: Content analysis, Malaysiakini, method, liquidity, online news, political news
Subjects: H Social Sciences > H Social Sciences (General) > H61.8 Communication of information
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): Kulliyyah of Islamic Revealed Knowledge and Human Sciences > Department of Communication
Depositing User: Dr Zeti Azren Ahmad
Date Deposited: 14 Dec 2017 08:26
Last Modified: 11 Jan 2018 13:48
URI: http://irep.iium.edu.my/id/eprint/60023

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