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Students’ knowledge and attitude on preventive behaviour of Zika disease

Abdul Rahman, Mahirah and Mohd Jais, Norhani and Wok, Saodah (2017) Students’ knowledge and attitude on preventive behaviour of Zika disease. Journal of Management and Marketing Review, 2 (2). pp. 20-25. ISSN 0128-2603

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Warm and humid Malaysia has always been vulnerable to mosquito-borne diseases like Zika. So, practicing preventive behaviour is the defence against the disease. The purpose of this paper is to identify knowledge and attitude on preventive behaviour of the Zika disease. Using the Social Learning Theory, the present study aims: (1) to evaluate levels of knowledge, attitude and preventive behaviour on Zika disease; (2) to examine the relationships between knowledge and attitude with preventive behaviour; and (3) to determine the best predictor for Zika preventive behaviour. This study employs the quantitative research design using the survey method. Data were collected using the self-administered questionnaire. A total of 207 students from a public university participated in the study. The levels of knowledge, attitude and preventive behaviour are high. There are positive correlations among knowledge, attitude and preventive behaviour. Attitude is the best predictor for preventive behaviour. With knowledge and positive attitude towards the disease, the preventive behaviours are practiced. This suggests that future health campaigns on Zika disease prevention should focus on enhancing knowledge and cultivating positive attitude to encourage preventive behaviour among students.

Item Type: Article (Journal)
Additional Information: 2899/57729
Uncontrolled Keywords: Malaysia; mosquito-borne disease; Social Learning Theory; students; Zika.
Subjects: H Social Sciences > H Social Sciences (General) > H61.8 Communication of information
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): Kulliyyah of Islamic Revealed Knowledge and Human Sciences > Department of Communication
Depositing User: Prof. Dr. Saodah Wok
Date Deposited: 26 Jul 2017 16:54
Last Modified: 26 Jul 2017 16:54
URI: http://irep.iium.edu.my/id/eprint/57729

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