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Perception of change communication factors between executive and non-executive in a restructuring exercise

Abdullah, Mohammad Firdaus Low and Wok, Saodah and Ghazali, Ruziah (2015) Perception of change communication factors between executive and non-executive in a restructuring exercise. SEGi Review, 8 (1). pp. 95-108. ISSN 1985-5672

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Abstract

The objective of this study is to differentiate between executives' and non-executives' change communication factors (consisted of receiving information, quality of information, involvement in decision making and leader's vision) in a selected organization for restructuring. Kurt Lewin's theory of effective communication was used. Data were gathered from 87 executives and 276 non-executives in a selected telecommunications company. A set of self-administered questionnaires was used to gather the data. T-test was used to differentiate the results from executives and non-executives on the change communication factors during the restructuring exercise. The study found that only one change factor, namely Receiving information' produced significant difference between the executives and non-executives through the study.

Item Type: Article (Journal)
Additional Information: 2899/51707
Uncontrolled Keywords: Change communication, receiving information, quality of communication, involvement in decision making, leader's vision
Subjects: H Social Sciences > H Social Sciences (General) > H61.8 Communication of information
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): Kulliyyah of Islamic Revealed Knowledge and Human Sciences > Department of Communication
Depositing User: Prof. Dr. Saodah Wok
Date Deposited: 19 Aug 2016 16:16
Last Modified: 02 Sep 2016 00:56
URI: http://irep.iium.edu.my/id/eprint/51707

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