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The behavioral intention of Malaysian students toward accounting discipline

Zandi Pour Joopari, GholamReza and Naysary, Babak and Say, Sok Kwan (2013) The behavioral intention of Malaysian students toward accounting discipline. Journal of Accounting and Management Information Systems, 12 (3). pp. 471-488. ISSN 1583-4387

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The aim of this study is to examine the factors affecting Malaysian male and female students’ intention to enroll in accounting programs. The study is based on the Theory of Reasoned Action as a theoretical framework. Based on Theory of Reasoned Action model, the factors that may affect students’ behavioral intention to choose accounting programs are categorized into three dimensions: attitudes toward choosing the program, subjective norm and amount of information on accounting. A questionnaire is employed to collect data from a sample of 400 male and female students in International Islamic University Malaysia and Tunku Abdul Rahman College in Malaysia currently enrolling in accounting programs. According to our results attitude and subjective norm have significant influence on behavioral intention of both male and female students to enroll in accounting programs. In case of amount of information on accounting, the results support its significant impact on males but not females’ behavioral intention to enroll in the program. Several implications and recommendations are also discussed in the light of our findings.

Item Type: Article (Journal)
Additional Information: 6323/32569
Subjects: H Social Sciences > HF Commerce > HF5001 Business. Business Administration > HF5601 Accounting. Bookkeeping
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): Kulliyyah of Economics and Management Sciences > Department of Finance
Depositing User: Dr. GholamReza Zandi Pour Joopari
Date Deposited: 06 Nov 2013 15:43
Last Modified: 06 Nov 2013 15:43
URI: http://irep.iium.edu.my/id/eprint/32569

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