Muhammad Ariff, Nik Asiff Akhtar and Rosli, Fatin Nabilah and Zainudin, Muhammad Hakimin and Asmawi, M. Zainora
(2025)
Enlightening strategies for tourism development in a global metropolis: the Seoul experience.
Design Ideals Journal, 7 (1).
pp. 24-33.
E-ISSN 2735-1785
Abstract
Tourism has been a key driver of economic development globally, with Seoul standing out as a successful example of a popular tourist destination, particularly in the Southeast Asian region. The study explores how tourism contributes to Korea's national economy and consequently, promotes sustainable tourism development in the nation. This study relies on secondary data, primarily official documents, for data collection. It employed a qualitative research method to collect data on selected towns in Seoul, using a descriptive explanatory approach. Seoul has effectively utilised tourism to boost its global reputation and economic growth, with strategic urban planning efforts such as city branding, cultural tourism, and innovative design playing a significant role in enhancing its international tourism competitiveness. By integrating cultural tourism with urban design strategies, Seoul showcases its rich history and culture to attract visitors worldwide and foster sustainable economic development. The city's blend of modernity and tradition serves as a blueprint for other urban areas looking to enhance their global standing through tourism-focused urban development. Seoul's comprehensive approach to tourism and urban planning is instrumental in driving its economic success and international standing
Actions (login required)
 |
View Item |
Download Statistics
Download Statistics