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Agripreneurial intention among young business graduates

Mohammad, Noorita and Shafie, Nani Ilyana and Mat Shafie, Intan Syafinaz and Badyallina, Basri and Mohammad, Mardhiah (2023) Agripreneurial intention among young business graduates. Agripreneurial Intention among Young Business Graduates, 15 (2). pp. 35-43. ISSN 2220-3796

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Abstract

The low level of public involvement in the agricultural sector in many developed and developing countries have led to a magnitude of the food security crisis. Malaysia has a large proportion of young people and has a high rate of youth unemployment. One answer is to encourage recent graduates to start businesses in the agriculture sector. This article presents data that examined the intention of the young graduate to venture into the agricultural sector, using attitude, social norms, and perceived behavioral control to solve the current food security crisis. Data was collected from young graduates who have taken business and entrepreneurship courses at the university. A self-administrated online questionnaire was designed and distributed to these young people. This study contributes to the insight into the young generation of graduates’ intention to venture into the agricultural sector as well as provides suggestions or recommendations for future studies.

Item Type: Article (Journal)
Uncontrolled Keywords: Agricultural sectors, young graduates, theory of planned behaviors, intention.
Subjects: H Social Sciences > HF Commerce > HF5475.I74 Halal business, entrepreneur, marketing, management, and administration
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button): Kulliyyah of Allied Health Sciences
Kulliyyah of Allied Health Sciences > Department of Biomedical Science (Effective:1st July 2011)
Depositing User: Dr Mardhiah Mohammad
Date Deposited: 23 Aug 2023 08:39
Last Modified: 23 Aug 2023 08:41
URI: http://irep.iium.edu.my/id/eprint/106193

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