A conceptual wedding things multisided digital platform business model: the wedding planner

Ishak, Maisarah and Muzamil Basri, Anis Syaqirah and Sazari, Nur Khalisha and Ahmad Dahlan, Abdul Rahman (2023) A conceptual wedding things multisided digital platform business model: the wedding planner. Journal of Information Systems and Digital Technologies, 5 (1). pp. 113-137. E-ISSN 2682-8790

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Abstract

There are so many details and steps that go into the entire process of planning an event that the planner and the customer need to handle to ensure the event runs smoothly. The Wedding Things is a conceptual multi-sided digital platform that includes web-based applications that offering resources online where customers and users can use to plan their perfect wedding day or any big event such as family event, program or corporate event. It also includes organizing and designing the event with the guidance of the planner. Besides, this web-based application will be developed mainly to focus and minimize the customer budget especially for engaged couples. This digital platform business model of the wedding planner not only provides consultation from the planner but also provides many essential services for customers to choose. It is because the website not only has a planner but also connects with other service providers to make it easier for the customer to choose the product and services they want which suit their preference. In this business case paper, the researcher has conducted a survey to get more details about customer’s preference, jobs, pains, gains and agreement to align with their need and business services.

Item Type:	Article (Journal)
Uncontrolled Keywords:	Wedding Planner, Wedding Specialist, Event Planner, Multi-sided Platform Business Model, Website
Subjects:	H Social Sciences > HF Commerce > HF5475.I74 Halal business, entrepreneur, marketing, management, and administration
Kulliyyahs/Centres/Divisions/Institutes (Can select more than one option. Press CONTROL button):	Kulliyyah of Information and Communication Technology > Department of Information System Kulliyyah of Information and Communication Technology > Department of Information System Kulliyyah of Information and Communication Technology Kulliyyah of Information and Communication Technology
Depositing User:	Ts. Abdul Rahman Ahmad Dahlan
Date Deposited:	24 Jul 2023 09:12
Last Modified:	24 Jul 2023 09:13
URI:	http://irep.iium.edu.my/id/eprint/105700

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